Coming next: May 31 — June 2, 2025

A place for business connection and human interaction.

Come explore new industry trends and the best selection of everything swimwear. Through the past 40 years, we have continued building relationships and connecting buyers to manufacturers and designers. With a broad assortment of timeless collections and new styles, we have something for everyone. Click here to join us.


For the third year in a row, SwimLab, the innovative collaboration between SwimShow and WGSN, presents an exceptional opportunity for emerging designers to catapult their careers onto a global stage. With a focus on fostering talent and nurturing creativity, SwimLab provides a dedicated space where designers can showcase their unique visions to influential buyers and industry professionals.
This season’s brands chosen by WGSN to take part include Applod, Ika Manu, Masha Swim and Saint Somebody.



In addition to presenting an array of new brands, SwimShow delivered a strategic partnerships with the Summer Fashion Summit in partnership with Paraiso Miami Swim Week, that captivated exhibitors, retailers and all of its industry attendees.

The Summer Fashion Summit brought together industry talks, panel discussions, trend seminars led by partner, WGSN and new platform, Trendalytics. Experts from the worlds of media, retail, consumer behavior and more - all brought their knowledge to share, right on the SwimShow floor.

Explore here the full calendar of 2024 panel discussions.


Discover our Brands

Show Planning Tools

Get ahead and plan every detail of your trip. We are here to help make this experience turnkey and unforgettable.

Navigate our expansive floorplan to find your favorite brands across all swim product categories

Find more about the SwimShow platform and the many ways it connects the swim industry

Browse our curated collections of swimwear, resort wear, men’s, children’s, suncare and accessories

Have a question?
Do not hesitate to contact us anytime!